• 26Apr

    The benefits of patient focus group feedback about cancer information – PIF Best Poster Competition Entry 2016

    At the PIF Annual Conference on Wednesday 25 May 2016 we will be holding our Best Poster Competition.  Entries to the competition will demonstrate partnership working to improve healthcare information and support.

    The best judged poster on the day, as voted for by delegates, will win a prize. Over the next few days we will be showcasing the entries to the competition. We start below with a submission from Care Quality Commission (CQC).

    You can find out more details about the conference and how you can attend here: www.pifonline.org.uk/2016-conference

    The benefits of patient focus group feedback about cancer information

    We are redeveloping our patient information in a new style and format. We already have a panel of lay reviewers who regularly comment on our patient information. In January 2016, we held a focus group to gather more in-depth feedback and comments. The group included 11 people affected by oesophageal cancer.

    They looked at our current and new style information about oesophageal cancer and gave very helpful feedback on the tone, layout, page format, ease of navigation and level of detail. They also commented on our use of patient stories in giving a human touch.

    Their feedback was overwhelmingly positive. They found the information comprehensive, easy to understand, and sensitively written. So we can feel confident about continuing with our new style and format.

    All the participants said that they really enjoyed the day. They’re all keen to stay involved and contribute their stories as well as join our lay review panel. They also want to act as ambassadors for the information.

    The poster outlines:

    • how we invited participants to the group
    • how we structured the day
    • the feedback
    • the benefits to the organisation of involving patients and relatives in this way

    Presenter: Debbie Coats, Clinical Information Manager, Patient Information Web Team
    Organisation: Cancer Research UK