Regents Park Marriott Hotel, London
Proving that patients are realising the beneﬁts of a given therapy has become part of the solution to this challenge. However as formalised qualitative systems, cost-cutting measures take priority and as a consequence pharma companies are missing the whole point of what it means to be patient centric.
This two day EyeforPharma event explores every aspect of pharma-patient engagement, enabling delegates to share knowledge, take part in debate and learn from the most forward thinking innovators in this quickly evolving space. Through detailed case studies and patient led session the aim is to ﬁnd out the most useful and innovative ways to connect. Discover how to keep up with the quickly evolving world of patient adherence, communication and engagement. The conference explores the new patient landscape and the emergence of the e-patient, integrating adherence in the health care chain and how to effectively measure adherence.
Key sessions include:
- Key partnerships for the future; the evolution of the patient landscape
Simon Davies, CEO, Teenage Cancer Trust and Stephen Whitehead, CEO, ABPI
- Patient power: develop strategy around patient needs
Mark Duman, Chair, The Patient Information Forum
- The emergence of the e-patient
Jan Geissler, Co-Founder, CML Advocates Network & LeukaNet
- Building digital patient communities
Paul Wicks, R&D Director, PatientsLikeM