A dark blue background with lighter blue squares across the right-hand side. In the centre is the cover of the Guide - Optimising your site for AI search cover

Optimising your website for AI search

This guide provides practical advice to help you optimise your website for AI search.

PIF is the independent voice of quality health information

PIF is a membership organisation for anyone producing health information and support. We promote access to trusted, evidence-based health information for patients, carers, the public and healthcare professionals.

Our Partners

The work of the Patient Information Forum is in part supported with sponsorship from ABPI, AstraZeneca, Boehringer Ingelheim, Ipsen, Ipsos, Johnson & Johnson, MSD, NICE, Novo Nordisk and Pfizer. These organisations have no influence or involvement in the content, design or development of any PIF activities.