PiF Profile
Mel Kirk
Melanie Kirk is the managing director of Pulsar Healthcare. Initially from a marketing background, Mel has worked with the NHS and pharmaceutical companies for over 15 years. Working closely with the NHS, she helped develop pilots on PMS and also facilitated discussions on the design and delivery of PCGs.
More recently Mel has successfully managed a number of strategic creative launches for both pharmaceutical and healthcare clients looking at UK positioning for numerous audiences. These have been as diverse as value cost propositions for the NHS payor community to patient programmes on mental health and sexual health.
Clients have included pharmaceutical companies such as AstraZeneca and Teva and healthcare providers such as Siemens and Bupa Home Healthcare.
Page last edited: 27 February 2011
